110 Campbell AVE, Roanoke, Virginia, United States, 24011

The Aurora is a stabilized, mixed-use redevelopment in the heart of downtown Roanoke. Originally constructed in 1910 as a Montgomery Ward Department Store, the building was fully renovated in 2015, including all new plumbing, HVAC, and electrical systems. The Aurora comprises 40 total units across 37,227 square feet: 28 loft-style apartments and 12 ground-floor commercial spaces, connected by a three-story atrium capped with a 75-foot skylight. Residential units feature stainless steel appliances, in-unit laundry, and central HVAC. Building amenities include secure access, elevator service, a rooftop deck, and individual storage rooms. Ground-floor commercial suites open directly onto the atrium corridor with strong visibility along Campbell Ave SW.